Educational content only — not investment adviceAdvertiser disclosure
Robo-Advisors

Frec: Platform Profile

Platform profileUpdated 2026-09-06

We may earn a commission if you open an account through links on this page. Our editorial analysis is independent and is never influenced by commercial partnerships. Full disclosure.

Overview

Frec is a tax-focused investing platform built around direct indexing.

Its current product suite includes:

  • classic long-only direct indexing;
  • long-short direct indexing;
  • concentrated-stock diversification strategies;
  • Treasury management;
  • self-managed brokerage holdings;
  • a portfolio line of credit;
  • automated tax-loss harvesting.

Frec combines an SEC-registered investment adviser with an affiliated FINRA/SIPC broker-dealer.

The lowest current direct-indexing fee is:

  • S&P_500_direct_indexing: 0.09% annually
  • Minimum: $20,000

That is materially below the 1% wealth-management fee often associated with personalized tax-managed portfolios.

It is not the full cost of every Frec strategy.

May fit better for

  • taxable investors with substantial embedded gains elsewhere;
  • investors who want direct ownership of index constituents;
  • investors who value tax-loss harvesting;
  • concentrated-stock holders who want gradual diversification;
  • investors who want lower-fee direct indexing;
  • users willing to maintain a $20,000+ strategy minimum.

May fit less well for

  • small investors;
  • tax-advantaged accounts where tax-loss harvesting has little or no value;
  • investors who want a simple ETF and no added complexity;
  • investors uncomfortable with tracking error;
  • users who do not want hundreds of tax lots;
  • investors considering leveraged long-short strategies without understanding financing and margin risks.

---

Legal structure

Current Frec Form CRS:

  • Investment adviser:
  • Entity: Frec Advisers LLC
  • CRD: 325982
  • SEC number: 801-127783
  • SEC registered: Yes
  • Broker dealer:
  • Entity: Frec Securities LLC
  • CRD: 316641
  • FINRA member: Yes
  • SIPC member: Yes
  • Parent brand: Frec Markets, Inc.

Current disclosures state that Frec refers to Frec Markets and its wholly owned adviser and broker-dealer subsidiaries.

---

Apex custody

Current Frec pages state:

  • Clearing custodian: Apex Clearing Corporation
  • Customer assets held in customer name: Yes

Frec Securities' order-routing reporting also identifies Apex.

---

Classic direct indexing pricing

Current 2026 pricing page:

  • Classic:
  • Annual fee range: 0.09%–0.35%
  • Minimum range: $20,000–$50,000

The specific fee depends on index/strategy.

---

S&P 500 direct index

Current product page:

  • S&P_500:
  • Minimum: $20,000
  • Annual fee: 0.09%

The portfolio holds individual stocks intended to track the index.

That can create:

  • tracking error;
  • hundreds of tax lots;
  • wash-sale complexity;
  • realized gains;
  • transaction timing differences.

---

S&P 500 fee example

A constant $100,000 balance at 0.09%:

$100,000 × 0.09% = $90

simple annual platform-fee reference.

This does not include taxes, financing costs, or other strategy-specific expenses.

---

Classic fee range matters

Current classic direct-index menu includes strategies with fees materially above 0.09%.

Current broad published range:

  • Classic high end: 0.35%

A $100,000 balance at 0.35%:

$350

simple annual fee.

The selected index matters.

---

Long-short direct indexing

Current pricing:

  • Long Short:
  • Annual fee range: 0.50%–1.30%
  • Post tax financing cost: 0.23%–0.86%
  • Minimum range: $100,000–$500,000

The current page also provides pre-tax financing-cost references for certain leverage levels.

Financing is part of the economics.

---

Long-short leverage examples

Current Frec materials include structures such as:

  • 140/40;
  • 200/100;
  • 250/150.

Leverage can amplify:

  • gains;
  • losses;
  • turnover;
  • borrowing costs;
  • tax-loss harvesting;
  • margin risk.

---

Diversify strategies

Current pricing:

  • Diversify:
  • Annual fee range: 0.60%–1.10%
  • Post tax financing cost: 0.23%–0.57%
  • Minimum range: $100,000–$500,000

The product is intended to help reduce concentrated-stock risk while limiting immediate tax realization.

It does not eliminate tax liability.

---

Tax-loss harvesting

Frec automates tax-loss harvesting in eligible taxable strategies.

The economic value depends on:

  • realized gains elsewhere;
  • current and future tax rates;
  • holding period;
  • wash sales;
  • eventual portfolio liquidation;
  • charitable giving;
  • death/step-up rules;
  • state taxes.

tax losses harvested

with:

cash permanently saved.

---

Historical simulations

Frec publishes historical simulated loss-harvesting results.

---

Treasury

Current fee schedule:

  • Treasury:
  • Annual fee: 0.20%
  • Displayed rate: net of Frec fee under current disclosure

Treasury yield varies with market rates.

---

Self-managed brokerage

Current fee schedule:

  • Self managed:
  • Securities transaction commission: $0
  • Mutual fund buy sell: $20 per trade

Frec is therefore not solely a managed-account interface.

It also has brokerage functionality.

---

Portfolio line of credit

Current fee schedule:

  • Portfolio line of credit:
  • Interest rate: Effective Federal Funds Rate + 1%

The benchmark changes.

Borrowing against a portfolio can create liquidation risk.

---

Long-short financing

Current fee schedule separately disclosures show:

  • Long short financing cost: approximately 0.50% in older August 2025 schedule

The current 2026 pricing page provides broader strategy-specific financing ranges.

Use the current strategy page for current range and retain the older fee schedule only as a documented dated source.

---

Other transaction/service fees

Current August 2025 fee schedule lists:

  • Securities commission: $0
  • Rights warrants tender offer exercise: $50

Other operational fees can apply.

---

Account minimum is strategy-specific

"Frec has a universal $20,000 minimum."

---

Protection

Frec Securities is a SIPC member.

Current Frec materials state customer assets are held through Apex.

---

IRA

Frec's tax-loss-harvesting value proposition is primarily taxable-account oriented.

This Batch 18 package does not establish a conventional IRA product.

---

Options, futures, direct crypto

Current package does not establish:

  • Options current verified: No
  • Futures current verified: No
  • Direct spot crypto current verified: No

Assessment

Frec's strongest current claim is not that it makes direct indexing possible.

Large wealth managers have offered direct indexing for years.

Its distinction is price and accessibility.

The current S&P 500 strategy starts at:

  • $20,000;
  • 0.09% annually.

That can make tax-managed direct indexing economically plausible for investors far below traditional private-wealth minimums.

The tradeoff is complexity.

Direct indexing creates more positions, more tax lots, tracking differences, and more dependence on tax circumstances.

Long-short strategies add another layer of:

  • leverage;
  • financing;
  • market risk;
  • tax complexity.

The most important legal distinction is:

Frec Advisers manages the advisory strategies; Frec Securities is the broker-dealer; Apex holds customer assets.

General information

Legal entityFrec Advisers LLC

Sources

  1. Frec — https://frec.com/
  2. Frec — https://frec.com/direct-indexing
  3. Frec — https://frec.com/pricing
  4. Frec — https://frec.com/long-short-direct-indexing
  5. Frec — https://frec.com/get-started-diversify
  6. Frec — https://frec.com/disclosures
  7. Frec — https://docs.frec.com/pricing-fee-schedule.pdf
  8. Frec — https://docs.frec.com/form-crs.pdf
  9. Frec — https://adviserinfo.sec.gov/firm/summary/325982
  10. Frec — https://files.brokercheck.finra.org/firm/firm_316641.pdf