Range: Platform Profile

Overview

Range is a technology-forward wealth-management company built around flat annual membership pricing rather than a standard percentage-of-assets advisory fee charged by Range.

Current investment-management materials show three principal current membership disclosures show:

• Premium: $3,950/year
• Platinum: $5,950/year
• Titanium: $12,500/year

Range markets:

• Range AUM management fee: 0%

That pricing structure sits alongside:

• financial planning;
• tax planning/coordination;
• investment management;
• direct indexing;
• tax-loss harvesting;
• estate-planning coordination;
• insurance analysis;
• equity-compensation planning;
• business-owner planning;
• access to Range's Rai AI tools.

Range can provide both:

• non-discretionary advisory services;
• discretionary investment-management services.

May fit better for

• households that want integrated planning and investment management;
• larger portfolios that prefer a fixed membership fee;
• clients who want technology and human advisers in the same relationship;
• taxable investors interested in direct indexing;
• households with tax, equity-compensation, estate, or business-owner complexity;
• investors who want an advisory relationship without a standard Range AUM fee;
• users comfortable with independent third-party brokerage/custody.

May fit less well for

• very small portfolios for which several thousand dollars per year would be expensive relative to assets;
• users seeking a free robo account;
• clients who need only a narrow investment allocation recommendation;
• investors who interpret “0% AUM fee” as zero total investment cost;
• clients who want one universal broker/custodian;
• users who want an AI system to make unsupervised fiduciary decisions;
• investors who assume tax-loss harvesting guarantees tax savings.

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Range Advisory, LLC is the registered adviser

Current regulatory information identifies:

• Investment adviser: Range Advisory, LLC
• CRD: 321969
• SEC number: 801-125927
• SEC registration approved: 2022-06-23

Range Advisory is affiliated with Range Finance, Inc. and related operating entities.

The legal adviser should remain:

Range Advisory, LLC.

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Current pricing materials contain stale duplicate cards

Range's current public pricing environment contains an important stale-content issue.

Current investment-management pricing presents:

• Premium current: $3,950/year
• Platinum current: $5,950/year
• Titanium current: $12,500/year

But older pricing fragments/cards can still surface on current public pages with references such as:

• Premium legacy: $2,400/year
• Platinum legacy: $4,800/year

Other marketing fragments have also referenced broader membership ranges that do not match the current investment-management page.

The undisclosed field does not mean Range has no current pricing.

It means the public site contains stale or conflicting fragments that should not be normalized into one invented universal price.

For the consumer review, lead with the current investment-management page's $3,950 / $5,950 / $12,500 structure while preserving the stale-content guard.

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Range markets a 0% Range AUM management fee

Current investment-management materials state:

• Range AUM management fee: 0%

That means Range does not add a standard percentage-of-assets management charge on top of the membership fee for the current service described.

It does not mean the investment portfolio costs zero.

Current materials state that separate third-party investment-management or implementation costs can exist.

Disclosures show:

• Third party investment cost: approximately 0-22 basis points

Those costs can depend on:

• portfolio structure;
• direct indexing;
• custodian;
• third-party manager;
• funds used;
• implementation.

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Flat-fee economics vary with portfolio size

$250,000

$3,950 ÷ $250,000 = 1.58%

$1,000,000

$3,950 ÷ $1,000,000 = 0.395%

$5,000,000

$3,950 ÷ $5,000,000 = 0.079%

These are ROIStreet illustrations of a fixed dollar fee.

They are not Range AUM rates.

The exercise shows the economic tradeoff.

A fixed fee becomes a lower percentage of assets as the portfolio grows.

The household still needs to compare the service scope and separate investment expenses.

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Range offers both non-discretionary and discretionary advice

A current Range advisory agreement dated July 31, 2026 describes a non-discretionary advisory relationship.

Current broader terms dated August 25, 2026 also recognize discretionary management governed under its applicable agreement.

Range automatically takes discretion over every investment account when the client signs up.

Authority depends on the agreement and account.

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Range uses independent third-party custody

Current Range investment-management disclosures identify brokerage/custody relationships that include:

• Altruist Financial, LLC;
• Apex Clearing Corporation.

Some current consumer materials emphasize Altruist for managed assets.

The broader current investment-management disclosure identifies both.

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Direct indexing can add a third-party cost layer

Range offers direct indexing and tax-loss harvesting for applicable clients.

Direct indexing increases the number of individual positions and tax lots.

Potential advantages:

• harvesting security-level losses;
• customization;
• exclusion preferences;
• managing concentrated or legacy positions.

Potential tradeoffs:

• tracking error;
• transaction complexity;
• wash-sale interactions;
• higher reporting burden;
• third-party fees;
• tax results that depend on the client's circumstances.

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Rai is an AI tool, not a separately registered adviser

Range markets Rai as an AI financial/wealth-advice capability.

Range's current investment-management disclosure draws a necessary boundary:

AI-powered features are informational tools and do not constitute investment advice.

Range Advisory remains responsible for the regulated advisory relationship under its agreements.

Rai independently manages client money as an autonomous fiduciary.

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Marketing audience is not a universal asset minimum

Range targets affluent households and publishes audience references tied to income, net worth, and planning complexity.

Those descriptions are not enough to create:

A firm can target a demographic without making that number a contractual minimum.

Assessment

Range's current value proposition is easiest to understand as a fee-model challenge to traditional wealth management.

The firm charges for access to the planning/advice platform with a fixed annual membership.

Range then markets a 0% Range AUM management fee for the applicable investment-management service.

For a large portfolio, that can create a very low membership-fee percentage relative to assets.

For a smaller portfolio, the fixed fee can be comparatively high.

The strongest due-diligence issue is not the 0% headline.

It is the complete cost stack:

membership + third-party portfolio costs + fund expenses + taxes + any separate services.

The other important guard is AI language.

Rai can make the experience more interactive and automated, but Range's legal disclosures still define the advisory relationship.